Why I Built WealthRoots
A mission born from real struggle — and the realization that nobody teaches this stuff.
“My mission is simple: help you take back your life, fund your own dreams, and become your own bank.”
I know what it's like to feel stuck. Putting off your dreams or thinking they're just out of the question. Wondering where the money for the next bill is going to come from. Having a negative bank account. Being behind on bills. That stress of trying to figure it all out alone.
And then I realized — the only reason I didn't do this sooner is because nobody taught me how.
That's why I started WealthRoots.
Your zip code, your income, your credit score right now — none of that determines where you end up.
I'm still paying off student loans — but faster than I ever thought possible because I finally found the right strategies. That's what the right strategy does. I've worked my way out of the hole, and I want to hand you that same roadmap.
You shouldn't have to go into more debt to win. That's not a strategy — that's a trap. My goal is for YOU, as an individual, to win. On your terms.
“I've been in their shoes. I have a passion for helping others because I understand the frustration of living paycheck to paycheck and worrying about how to pay the next bill. I want others to win and stop having to worry about generational debt and to start planning their goals and dreams — and helping them come up with a plan to achieve those goals and dreams.”
Licensed & Affiliated
Ashley is licensed and affiliated with The Broker Group, a nationwide financial platform founded in 2004. With access to 100+ financial products and 35+ trusted carrier partners, she's able to connect families with the right solutions across every life stage — from life insurance and retirement planning to estate planning and long-term care.
What We Help You With
Get Out of Debt
Practical strategies to pay down student loans, credit cards, and personal debt without taking on more.
Build Financial Foundations
Budgeting, saving, and planning tools designed for real families with real constraints.
Plan for the Future
Retirement, estate planning, and life expense prep — made accessible and affordable.
Grow Your Business
Financial literacy for small business owners who want to run lean and plan smart.
A Little More About Me
I'm a Milwaukee girl, born and raised. When I'm not working on WealthRoots, you'll find me at my niece and nephew's games cheering way too loud, curled up with a good psychological thriller or murder mystery, or hanging out with my cats. My partner Austin has been in my corner since day one — he believes in this dream as much as I do.
Winning for me looks like: $100k in a high yield savings account. My dream house. A few trips a year, every single year. And never lying awake worrying about a bill again. I'm not there yet — but I know exactly how to get there now. And I want that for you too.
I really believe people shouldn't have to go into more debt just to win. I want you — as an individual — to win.